Month: January 2025
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Cannabis Expos in February 2025
As the cannabis industry continues to flourish, February 2025 offers several notable expos across the United States, catering to both consumers and industry professionals. Below is a curated list of upcoming events, including dates, locations, and key highlights. 1. Connecticut Cannabis Expo Dates: February 8–9, 2025Location: Aqua Turf Club, Plantsville, ConnecticutDescription: This expo serves as…
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What Big Retail Can Teach Cannabis About Evolving Loyalty Programs
In a retail landscape defined by personalization, convenience, and fierce competition, loyalty programs are undergoing rapid transformation. From multinational giants like Target and Sephora to boutique wellness brands and food delivery services, the core idea remains consistent: retaining customers by offering value beyond the transaction. As the cannabis industry emerges into mainstream commerce, it faces…
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What You’re Really Signing Up For in a Cannabis Loyalty Program
Cannabis rewards programs can be a great way for customers to save money and access exclusive perks at their favorite dispensaries. But behind the deals and discounts lies a set of agreements that consumers often overlook. When signing up, you’re not just joining a loyalty club—you’re entering into a relationship that may involve data sharing,…
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Why Some Cannabis Retail Customers Never Redeem Points – And How Dispensaries Can Change That
Loyalty programs have become a common tool for attracting and retaining customers. Yet despite these efforts, a surprising number of customers never redeem their accumulated points. While dispensaries continue to invest in reward systems, they often overlook a key metric: redemption rates. So, why are some customers sitting on unused rewards—and what can dispensaries do…
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